5-DIFFERENT WAYS TO SELL YOUR ONLINE COURSE:  

#1 - Email Course

Email isn't NEW?

And you would be right in saying that, however, email open rates and marketing has made a huge bounce back. And if you're just getting started with an online business then you can't go wrong with the 'almost can't fail' email marketing approach.

WHO Is This Perfect For: Just getting started with an online business and courses.

How It Works: 

Email courses are one of the simplest ways to sell a course (and other products and services online). They can also be used to grow your email list if you are just getting started with an online business.

The concept is simple: Deliver 5 to 7 educational emails. And then follow up with 3 to 5 sales emails selling your main premium course. And you don’t really need much either to deliver a free email course.

TIP: Add a deadline funnel tool to your email mini course to create urgency for new leads to purchase your main priced course.

#2 - Launch Formula

Another 'not new' strategy BUT also not going away any time soon.

Hear me out: Webinars have become HOT again since the rise of online learning and the demand of remote working since the Pandemic hit last year. And online masterclass events, seminars, videos, live training and more have become HUGE (and it's not like they were small before)!

Who Is This Perfect For: Online Coaches, Experts, Service Providers and Influencers that have at least a small follow of 200 people or a small email list with people who are their perfect customer avatar.

How It Works: 

A launch is a live online event where you invite your leads, semi-warm followers and of course your hot crazy fans (and anyone else who is interested in what you have to offer).

You can also invite cold leads from ads traffic and instantly turn them into hot fans within a matter of days during a launch (and in some cases as little as an hour).

Launches create HUGE buzz for your course in such a way that the attendees are ready to buy before you’ve even presented them with a price.

A launch is simply a live, free event, where you educate and take your audience through an experience with you with the attention of pitching your course at the end of the live event.

POWERFUL!

TIP: Start out with a Webinar Launch first and get that converting. Then try out other launch funnels such as the Challenge Launch, or the Multi Video Series Launch.

#3 - Toolkit Mini Course

Who Is This Perfect For: Just getting started and ready to offer an online digital product to your audience… Or, you have a premium online course and an engaged community and you want to create a SLO funnel (Self Liquidating Offer).

How It Works: 

The Digital Toolkit is a self-help guide, on-demand tutorials, sometimes Done-4-You templates and resources geared to help students tick that ONE thing they need off their list. Toolkits are usually low price products ($17 - $49) geared towards growing your list with customers and upselling your more premium course.

Examples:

Webinar Slides Toolkit

Sales Page Tooltook

100 Pre-Written Emails Toolkit

And so on...

#4 - Free Consultation or Coaching

Who Is This Perfect For: Online Coaches, Consultants, 1:1 Service Providers, Done 4 You Businesses.

How It Works: 

You create free premium, high valued quality content that has your audience take action and jump on a call with you for further consultation or coaching on a specific topic. On the call you deliver coaching that ticks a box, or you can map out a strategy for your lead which then convinces them to further work with you and sign up to your course. The whole process is executed live on the call and is by far the easiest way to sell your course.

Examples:

Map Your Funnel Consultation (which leads to your course on HOW to build a funnel)

Write Your FB Ads Copy Coaching Call (leads to your course on HOW to create FB ads)

How To Set Up Your Instagram Account (leads to your course on Instagram content growth)

And so on...

#5 - Live Workshops

The new kid on the block that is making a big noise and my clients are seeing up to 22% in sales conversions for their signature online courses. 

Who Is This Perfect For: Ideally online businesses that are establish with a course and are looking for a new way to sell your main signature course other than Webinars.

How It Works: 

Similar to a Webinar, however Workshops are live real time coaching sessions with you and a group of up 100 customers in a half day event designed specially teaching one topic. Unlike Webinar where the content is HOW to do something. Your Workshop leads will be expecting to come away with something complete and done.

Workshops are usually priced between $17 - $49, and at the end of a workshop you can effortlessly sell your premium course with your NEW captive audience who have just witnessed HOW amazing you are at coaching for 3 hours… Workshops are a fantastic way of selling online courses and converting like CRAZY!

Examples:

Fill Your Funnel Workshop

How To Launch a Profitable Podcast Workshop

And so on…

Courses are powerful assets for any online business.

And with the right strategy and proven process you can easily have your course...

1. Validated by your audience

2. Created and ready to sell

3. Launched and filled up with new students

4. Making you consistent monthly revenue

... all in under 60 days!

With an online course you can:

● leverage your time

● help an unlimited number of people,

● increase your income, and

● Create multiple income streams for added financial stability (something I’m highly passionate about.)

To make sure you don't get stuck in this process, come join my FREE Facebook Community dedicated to helping you launch a profitable online course hitting the ground running.

CLICK Here To Join My Facebook Group - 'Course Creators Community':

I spend a LOT of my time hanging out here and coaching our passion driven Entrepreneurs & Coaches to take away the stress and confusion and giving your the how to Validate Create, Launch & Scale your Online Course << Click Here To Join >>